Yes. Google ads are definitely worth it and here's why:
Google is the most popular and widely used search engine. 40,000 searches per second.
Google Ads are worth it because they provide a cost-effective way for businesses of all sizes to reach a virtually unlimited, targeted audience. They’re extremely flexible and you can start, stop, pause, or even adjust your bids at any time. Google Ads, formerly called Google AdWords, is one of the most popular pay per click advertising platforms in the world.
Basically, you choose targeted keywords and bid on them, based on the amount of money you’re willing to spend per click. You choose keywords that are specific words or phrases that are often used in search queries related to your product or service. When a user performs a search that contains your keywords, your ads will appear above organic search results on search engine results pages. This greatly increases your potential for attracting new customers based on the search terms and keywords they enter into Google search.
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